sipping my organic red, listening to sarah harmer and thinking of how lovely life can be.
actually, we just had a little bread emergency since ours had gone moldy … so i trudged my way out to the only place open this time of night (close to 10pm), which happened to be a big food distributor here in canada. we don’t go there often, but nowhere else was open. anyway, while walking the two or three aisles they dedicate to organics, i was struck by how insignificant the organic section was in that mass of processed, and largely unhealthy, foods … and then, by how few small companies there were in that little organic section, and by comparison, how well represented were the big corporate entities who had wisely jumped the organic band-wagon.
surprisingly, i didn’t find this realization depressing, but reassuring! it reminded me of how important it is that we support local and/or small producers, because it is here that we will make meaningful change. because these companies are the ones that care … not the big corporate industrial farms and packers from california and florida. and as i picked up some organic spelt bagel/buns from a local organic bakery (one of the few local products there), i felt good that at grace & cello, a bunch of insignificant but dedicated souls are working to do the same thing in the fashion industry … namely, put out a sincere product in a sea of corporate opportunism.
little realizations like that make the rigours of production (which we are in right now!) a lot easier. remembering the ‘why’ provides so much staying power …
night!
c.
